Grab Attention Before You Lose It

Your learners’ brains are constantly deciding what deserves attention and what gets ignored. Most training content gets filtered out as “background noise” – no matter how important it is.

But research shows us exactly which triggers make our brains sit up and take notice. These same triggers that marketers use to capture attention work just as powerfully in learning design.

What You’ll Get

This infographic breaks down the 6 hardwired triggers that activate attention:


Perfect for keeping handy while designing any learning experience.

For more details, check out this post that includes 6 Ways to Make Your Training Unforgettable

Ready to Create Training That Actually Grabs Attention?

From the book “Train Like a Marketer” – your guide to using proven marketing strategies in learning and development.

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