Marketing Campaigns Tell Stories. Training Pushes Content.

One approach works with the human brain. The other works against it. We’ve been studying some of the most effective marketing campaigns of the last decade — Airbnb, Spotify, Dove. […]
Featured on the Elearning Coach Podcast: Steal From Marketing to Improve Your Training

Featured on The eLearning Coach Podcast: “Steal From Marketing to Improve Your Training” Mike and Bianca joined Connie Malamed for a deep-dive conversation about the surprising connections between marketing and […]